WEBSITES FOR CLINICS
Websites for clinics, hospitals, medical practices, physiotherapy, clinical analysis, laboratories, institutes, ophthalmology, speech therapy, osteopathy, dentists, gynaecology, paediatrics, general practice, dermatology, nutritionists, psychologists, psychiatrists, vets: professional websites for any clinic or healthcare provider.
THE VALUE OF WEBSITES FOR
MEDICAL CLINICS AND PRACTICES
A complete solution with all the features you need: a detailed presentation of each property, a full description, image gallery, video presentation, features table, map location and a viewing booking form.
A website for your medical clinic lets you appear to thousands of people searching Google for your speciality who don't yet know your clinic. Otherwise, these people would be very unlikely to contact you, let alone find information showing what sets your clinic apart from competitors.
Clinic websites that share your history with all the relevant information, professional ethics, doctors' CVs, insurance agreements, payment methods, satisfied patient testimonials, success stories, image galleries, videos, etc. convey trust to visitors, answer their questions and encourage them to book an appointment.
Your practice in the digital age
We create simple, intuitive clinic websites that work on every screen size, so potential patients can browse the services your practice offers, even on their phone.
Strategic, results-focused clinic website development
When creating the website, we gather all the clinic's information, such as content for the specialities pages, photos of the practice, location and contact page, all with the aim of positioning your practice or clinic strategically.
Creativity aligned with your clinic's visual identity
Clinic websites should go for a minimalist design, a clean layout, illustrative images and clear, objective information about the services offered. Clinic websites usually have the following structure: Home; About us; Team; Specialities; Treatments and Contact.
HOW DO YOU PROMOTE A CLINIC WEBSITE?
Website
Have a website optimised so it appears in Google's top positions. Clinic websites that grow your patient list and make booking appointments quick and easy. Appointments can be booked on a smartphone, tablet or computer, and an email is sent to the patient confirming it;
Google Ads
Google ads appear at the top of search pages, highlighting your clinic. When well configured and optimised, they drive qualified traffic and attract new patients. You only pay when someone interested clicks your ad. Count on our support: we're focused on performance on Google;
Social Media
The clinic's website should be linked to the main social networks, such as Facebook, Instagram and LinkedIn, to strengthen the relationship with current patients and new potential ones. You can share tips, treatments and recent research;
Videos
Use this resource to present information and your medical team's strengths, and answer common patient questions. With this content, your clinic can also rank on YouTube, the world's second-largest search tool;
Newsletters
Sending newsletters with distinctive content is another way to maintain relationships with patients and promote the clinic's brand on special dates, for example
CLINIC WEBSITES ON GOOGLE'S FIRST PAGE
When looking for a solution, your patient might search: "I have [symptom]. What could it be?" and although the main recommendation is to book an appointment at a medical clinic, people look for quick answers.
This is a good opportunity to write articles about various symptoms vs. causes, for example, to attract this audience and win new appointment bookings.
Being on the first page isn't enough: your site needs to be among the top 5 search results to be truly effective.
Statistics show that 40% of people click on ads when searching for services, so even when you appear in the top five, the work has to be ongoing. We recommend also investing in sponsored links (PPC) on Google.
Building a website and ranking it on Google's first page will bring new patients to your Medical Clinic and make your business even more profitable.
The ideal is to rank for "medical clinic" + the name of the target city, highlighting the different specialities or treatments available.
This strategy will help your Medical Clinic's website rank better and better, as Google prioritises showing local results.
Focusing on a niche is also important, but that requires understanding patients' profiles, needs and difficulties.
ADVANTAGES OF A CLINIC WEBSITE
Extends your reach
The internet is increasingly present in medicine. There's a huge amount of information available online, and users look for it even before booking a simple appointment. That's why it's important today for clinic websites to be ready to use this as an opportunity to improve their results.
Builds patient loyalty
Another advantage of professional clinic websites is that they let you build patient loyalty through targeted campaigns at specific times, according to each speciality and the treatments provided.
Attracts new patients
Google still dominates internet searches with an overwhelming 90% share. If your clinic doesn't appear to users searching for your services, how will they find you? The biggest advantage of the internet is that, however large its reach, you can still target precisely.
Enables constant monitoring
Websites are monitored, providing information about visitor behaviour: from the number of people who visited the site in a given period to how many left immediately or, on the contrary, visited more than one page, filled in a form, etc. Monitoring will show you your conversion rate and prove that your investment is paying off!
FEATURES AND FUNCTIONALITY
OF CLINIC WEBSITES
- Custom, exclusive design;
- Compatible with multiple screen sizes;
- Online appointment booking;
- Search-optimised
- Social media integration;
- Custom email accounts;
- Online chat with patients;
- Domain and hosting included.
- Support from the OURVIEW team;
- Photo gallery;
- Video gallery;
- Visitor statistics;
- Content management system;
- News blog;
- Image slideshow;
- Location map.
